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By Liza Gershman

There’s always been a bit of mystery about NewTree Ranch. Tucked at the far end of Mill Creek Road, hidden behind ancient trees and private gates, it’s the kind of place locals speculate about.

“What are they doing up there?”

“Isn’t that where celebrities go to detox?”

The truth is quieter, and far more radical.

Edward Newell isn’t building a wellness retreat. He’s cultivating an ecosystem—one that nurtures the land, the animals, the guests and the greater community, all in equal measure. Every decision at NewTree is made with deep intention and harmony in mind. From the composting system that cycles graywater back into the soil, to the Rivian trucks and electric garden tools that minimize environmental impact, nothing is accidental.

The ranch produces a significant portion of its own power through solar, hydro and wind systems—over 90%. All vehicles are electric. Repairs are minimal. Waste is composted. This isn’t luxury for luxury’s sake—it’s stewardship in action.

“If it kills the plants,” Newell says, “I don’t want it on the property, for the sake of the animals, the soil, the guests or even my skin.”

The philosophy here is simple, though the execution is anything but. NewTree Ranch operates on permaculture principles and biodynamic practices, supported by renowned consultant Harold Hoven. Over the past decade, the land has been transformed. The soil is now some of the healthiest in Sonoma County—teeming with life, vibrancy and resilience. And it shows. The gardens flourish. The animals—chickens, donkeys, goats and cows—are content and thriving. Even the guests seem to breathe differently here.